About us

Get to know us a bit more

Man wearing Contrast organic cotton designer graphic tee All I Need Is Plants, sustainable minimalist streetwear

Family-run.
Lisbon-made.

So… who’s behind this?

Man wearing Contrast blue organic cotton embroidered t-shirt with LX logo, sustainable minimalist streetwear photographed in Lisbon

We’re a small family-run brand from Lisbon creating organic cotton t-shirts with a bit more personality and a lot less nonsense. No seasonal drops, no overthinking – just hand-drawn designs, inspired by the chaos, charm and coffee-fuelled buzz of the city.

We make sustainable fashion that lasts, not for landfill. Fun, wearable, and made properly – for people, and for the planet (in that order). From minimalist clothing to everyday staples, everything is crafted ethically and designed in Lisbon.

From frustration
to creation.

How this all began

Woman wearing Contrast organic cotton graphic t-shirt with surfboard and dog print, sustainable minimalist streetwear

Back in 2018, Inês and Pedro had a simple thought: what if organic cotton t-shirts were actually fun to wear? Not overpriced basics. Not loud statements. Just well-made graphic t-shirts with some personality.

Tired of boring design and even worse ethics, they roped in Tomás (Inês’s brother) and started something of their own. A family idea that grew into a Lisbon-rooted ethical brand, making hand-drawn designs to bring a bit of joy (and irony) to the everyday.

What reeeally matters to us…

Man wearing Contrast organic cotton graphic designer tee in teal with sardine chest print, sustainable fashion streetwear shot

Rooted in Lisbon

Lisbon is in everything we do – from our hand-drawn graphic t-shirts to the colours we pick and the places we shoot. Our shops aren’t just locations, they’re part of the story.

Woman smiling with watermelon wearing Contrast white organic cotton graphic t-shirt with watermelon print, sustainable fashion

Design with a grin

Not everything has to be deep. We draw by hand, keep things weird (in a good way), and always leave space for a bit of humour. If it makes you look twice, even better.

Close-up of Contrast organic cotton graphic tshirts with All I Need Is Plants design, sustainable minimalist streetwear in black and beige

Properly made

Organic cotton, fair conditions, small batch production. No ego, no greenwashing. Just the basics done properly — like it always should have been.

Dive into our collection of colourful graphic tshirts made from organic cotton. Wear them loud.

Explore
Man and woman wearing Contrast organic cotton graphic t-shirts in coral and blue, sustainable fashion streetwear with circle design